
The ‘No Time to Die’ singer throws her weight behind the annual 31-day challenge to try vegan.
Award-winning singer-songwriter Billie Eilish recently supported the Veganuary campaign by urging her fans to try a vegan diet.
In a statement, Eilish, who has been vegan for eight years, said: “By replacing meat consumption with plant-based foods, together we can give the earth a fighting chance.”
Eilish joins a slew of celebrities, including Paul McCartney, Lewis Hamilton, Brian May , Evanna Lynch, Venus Williams, and Chris Packham, who’ve backed the campaign in the past.
‘Small changes have a big impact’
This year, Veganuary organisers have released The Vegan Kit – a gift box of advice and inspiration cards – that provides all you need to know to go vegan, including motivational messages from compassionate celebrities.
The pack contains 40 cards full of practical, informative, inspirational, and fun advice about trying plant-based foods. The kit also includes tips on how to plan for weekly grocery shopping, navigate dinners out, make informed nutritional decisions, and more.
“Eating more plant-based foods is a win for the environment, for animals, for global health, and often for personal health, too,” Toni Vernelli, head of communications at Veganuary, said.
“One thing we know for sure: small changes to what we eat can have a big impact on the world, and the world needs all of us to make positive changes right now.”
The kit costs £14.99 (US$18.24) and is available at British book retailer Waterstones, and online on Amazon and the Veganuary shop.
The 31-day vegan pledge
Veganuary was first launched in the UK in 2014, however, several countries have adopted the initiative. According to the organisation, so far, nearly 2.5 million people from every country except North Korea have signed up for the annual challenge.
In recent years, multinational brands, retailers, and restaurants have joined Veganuary by offering promotions, giveaways, and special menu items.
Last year, more than 1,500 vegan products and menus launched in January. This year, more major brands are gearing up with Veganuary promotions.
Eilish’s plant- based advocacy
This is not the first time Eilish has spoken out about vegan food and the climate emergency.
Speaking at Friends of the Earth’s (FoE) Climate-Friendly School Food Program campaign, she revealed how the treatment of animals within the food system coupled with how their products impact the climate, pushed her to transition from vegetarianism to a vegan life.
“Shifting our diets towards more plant-based foods can have a major impact on climate change,” she said.
Over the past year she has collaborated with Nike on a pair of vegan, sustainable sneakers. She also executive produced the Overheated documentary centred on climate anxiety and hosted an Overheated climate conference in London.
The 21-year-old also received the Environmental Media Association’s Missions in Music Award.
Eilish also partnered with the non-profit Reverb to make her world tour more sustainable and offered plant-based concessions at all venues. She even turned London’s O2 arena fully vegan for her residency.
Share this story: Billie Eilish urges public to try Veganuary and give the ‘earth a fighting chance’
Lifestyle
Vegan culture, food, beauty & more
Vegan Nottingham student creates budget-friendly oat milk machine to reduce carbon footprint and combat rising prices
- Mohsina Dodhiya
- 30th May 2023
The invention is sustainable and cost-effective. A vegan undergraduate studying product design at Nottingham Trent University has developed a container that can help people create their own oat milk at home for just 20 pence per litre. “Oatilicious,” provides significant cost savings compared to store-bought oat milk for up to £2.20 per carton. The innovative …
Bear Grylls ’embarrassed’ by past vegan diet promotes meat, blood, and bone marrow for better health
- Mohsina Dodhiya
- 15th May 2023
“I’ve tried to listen to my body more, tried to listen to nature, and I don’t miss vegetables at all. I don’t go near them, and I’ve never felt stronger, my skin’s never been better, and my gut’s never been better.” Adventurer and TV presenter Bear Grylls has become a die-hard carnivore fan after admitting …
VEGAN MEMES
NEED A LAUGH?
QUIZZES
All the quizzes you love to binge!
QUIZ: If you score 11/12 on this quiz, you’re a verified vegan food expert
- Marlon Farrugia
- 10th January 2020
How much vegan knowledge do you have stored away? Do you have to Google your way through a shopping trip, or do you have all the bad E-numbers memorised? Find out now with this quiz. Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a dedicated vegan for many years, and …
Continue reading “QUIZ: If you score 11/12 on this quiz, you’re a verified vegan food expert”
QUIZ: What is your perfect Vegan Halloween Costume?
- Marlon Farrugia
- 13th October 2019
Spook Season approaches. There will be ghosts, goblins, ghouls, and glucose. You need a costume, and you want to it to show off your personality, which means VEGAN. But what to choose? Take our quiz to find out your perfect outfit. Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a …
Continue reading “QUIZ: What is your perfect Vegan Halloween Costume?”
QUIZ: What kind of vegetable are you?
- Marlon Farrugia
- 26th September 2019
“If you were a vegetable, what kind would you be?” A question that has tormented humanity throughout the ages – until now. Read: QUIZ: If you score 19/20 on THIS quiz, you’re a Vegan God Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a dedicated vegan for many years, and …