Hip hop legends the Beastie Boys have released a new vegan sneaker in collaboration with footwear giant Adidas. 

The Skateboarding x Beastie Boys Americana vegan sneaker has been launched to mark the 30th anniversary of the group’s iconic album Paul’s Boutique.

Members Adam Horovitz and Mike Diamond collaborated with Adidas designers on the style of the sneaker.

They chose for the shoe to be totally vegan as a tribute to member Adam Yauch – the third Beastie Boy who was a dedicated vegan until he died from cancer in 2012.

A portion of the revenue from sales will be dedicated to PEACE Sisters and Little Kids Rock – both of which empower young women.  

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@adidasskateboarding and The Beastie Boys celebrated the 30th anniversary of their legendary record 'Paul's Boutique' with an intimate discussion hosted by @llcoolj at @beyondthestreetsart. – @miked and Ad-Rock were joined by longtime friend and DJ @stretcharmstrong where they told the stories behind some of the album's biggest hits. – Expect the shoes to release July 25 (30 years from the exact day of the project's release). Head to our IG Stories for more from the event. Photo: @adidasskateboarding

A post shared by HYPEBEAST Music (@hypebeastmusic) on Jul 23, 2019 at 3:03pm PDT

The design of the new sneaker includes a vegan canvas upper, cotton jersey liner, gum sole, Adidas’ classic three-striped pattern, and a Beastie Boys logo on the tongue.

• Read: Adidas is releasing 11 Million vegan running shoes made with new zero plastic waste technology

What do you think of the Beastie Boys’ new shoe in collaboration with Adidas? Share your thoughts in the comments below!

Oli Gross

Oli’s career and personal ethical values both help shape his reporting of the diverse world of veganism. His background is in local newspaper and magazine journalism, and his work has included reporting court cases, celebrity interviews, business analysis, food and drink features and government legislation.

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