“It will appeal to a growing number of vegan and vegetarian consumers who want the same indulgence and familiarity they get from regular non-vegan pizza.”

Chicago Town has launched a delicious new vegan pizza in the UK.

The nation’s most loved frozen pizza brand has rolled out its new Smokey Bac’n & Mushroom 10” takeaway stuffed crust pizza.

This new saucy vegan pizza is topped with a generous helping of smoked gouda alternative, crispy bacon style pieces, mushrooms, and diced red onions. 

“Our new vegan smokey bac’n & mushroom pizza is an exciting new addition to the self-serve pizza to go range,” Richard Cooper, senior brand manager, Dr. Oetker said.

“It will appeal to a growing number of vegan and vegetarian consumers who want the same indulgence and familiarity they get from regular non-vegan pizza.”

Vegan pizzas at Chicago Town

Chicago Town debuted its first-ever vegan pizza in 2019 in the UK. 

Since then, the pizza brand has expanded its lineup to include six pies: Loaded Cheese, Loaded Pepperoni, Chicken & Bacon, Magnificent Meat Feast’ and the vegan Sticky BBQ Jackfruit.

All Chicago Town’s vegan pizzas are extremely popular in the takeaway category.

The new Smokey Bac’n & Mushroom is available at all leading retailers including ASDA, Tesco, Sainsbury’s, Ocado, and more.

• Read: Pizza Hut adds Beyond Meat-topped pizzas to US and UK menus

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