
“By providing startups with exposure, we both help the brand and provide our customers with high-quality, plant-based alternatives that they may not have had access to before.”
Online marketplace Vejii has launched its Canadian platform offering a large range of vegan and plant-based products.
According to Vejii, its multi-vendor platform ca.shopvejii.com aims to provide a one-stop platform catering to the 2.3 million vegetarians and 850,000 vegans in the country. It currently features 2,000+ brands.
The move follows Vejii’s US launch in November after which it has been scaling rapidly, growing both its customer base and an assortment of vegan products.
‘Plant-based food more accessible’
Kory Zelickson, the CEO of Vejii, said: “For our Canadian launch, we are beginning by offering a thoughtfully curated selection of plant-based meat, dairy and seafood products, based on our top selling products in the US.
“We are committed to making plant-based food more accessible while also supporting plant-based food producers. Especially small businesses.”
The online platform gives startup brands a chance to list their products on the website and gain national exposure. It also allows established brands to target new customers.
“There are so many innovative plant-based startup brands that we are able to assist by providing national exposure,” he added.
“The Vejii platform has been inspired by the innovators and founders that our team has had the privilege of working with.
“By providing startups with exposure, we both help the brand and provide our customers with high-quality, plant-based alternatives that they may not have had access to before.”
Canada’s plant-based food scene
The Canadian plant-based market is booming and several established brands have already begun to make significant inroads into the market.
Food technology startup JUST debuted its top-selling product, labeled as JUST Plant Egg in Canada in more than 1,000 stores across Canada.
This month, Burger King will roll out its Impossible Whopper burger to all of its outlets across Canada, following the roaring success of its US launch.
Share this story: World’s largest digital vegan marketplace Vejii launches in Canada.
Lifestyle
Vegan culture, food, beauty & more
Vegan Nottingham student creates budget-friendly oat milk machine to reduce carbon footprint and combat rising prices
- Mohsina Dodhiya
- 30th May 2023
The invention is sustainable and cost-effective. A vegan undergraduate studying product design at Nottingham Trent University has developed a container that can help people create their own oat milk at home for just 20 pence per litre. “Oatilicious,” provides significant cost savings compared to store-bought oat milk for up to £2.20 per carton. The innovative …
Bear Grylls ’embarrassed’ by past vegan diet promotes meat, blood, and bone marrow for better health
- Mohsina Dodhiya
- 15th May 2023
“I’ve tried to listen to my body more, tried to listen to nature, and I don’t miss vegetables at all. I don’t go near them, and I’ve never felt stronger, my skin’s never been better, and my gut’s never been better.” Adventurer and TV presenter Bear Grylls has become a die-hard carnivore fan after admitting …
VEGAN MEMES
NEED A LAUGH?
QUIZZES
All the quizzes you love to binge!
QUIZ: If you score 11/12 on this quiz, you’re a verified vegan food expert
- Marlon Farrugia
- 10th January 2020
How much vegan knowledge do you have stored away? Do you have to Google your way through a shopping trip, or do you have all the bad E-numbers memorised? Find out now with this quiz. Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a dedicated vegan for many years, and …
Continue reading “QUIZ: If you score 11/12 on this quiz, you’re a verified vegan food expert”
QUIZ: What is your perfect Vegan Halloween Costume?
- Marlon Farrugia
- 13th October 2019
Spook Season approaches. There will be ghosts, goblins, ghouls, and glucose. You need a costume, and you want to it to show off your personality, which means VEGAN. But what to choose? Take our quiz to find out your perfect outfit. Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a …
Continue reading “QUIZ: What is your perfect Vegan Halloween Costume?”
QUIZ: What kind of vegetable are you?
- Marlon Farrugia
- 26th September 2019
“If you were a vegetable, what kind would you be?” A question that has tormented humanity throughout the ages – until now. Read: QUIZ: If you score 19/20 on THIS quiz, you’re a Vegan God Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a dedicated vegan for many years, and …