
Greggs basking in the glory of its iconic Quorn filled vegan sausage roll has transformed from an “old-fashioned bakery from the north” to a “modern food-on-the-go brand.”
The Quorn-filled roll, which launched in January, was such a hit that Greggs was forced to increase production. Their profits also boomed with Greggs confirming that sales had crossed £1bn for the first time in March 2019.

Greggs’ chief executive, Roger Whiteside revealed that the eatery chain now wanted to offer vegan alternatives to all its best-selling products, from steak bakes to pasties and doughnuts.
He raised the stakes after he announced in an interview with LBC, “We are working away to see if we can come up with a version of all our bestselling lines because people want vegan options.”
“If we can produce something that tastes just as good as the meat version, then that will sell very successfully. That’s what’s been shown with the vegan sausage roll.”
He, of course didn’t divulge any further developments stating, “That would be giving away everything to our competitors.”

Currently, Greggs’ highest selling products include its flagships pies including the steak bake and cheese and onion pasty.
Although, Greggs sells 1.5m traditional pork sausage rolls a week; the food-chain seems upbeat with their new line of vegan offerings as it gears up to fulfill the demands of the rising vegan culture in Britain.
Have you tried Greggs’ new vegan sausage roll and compared it to the meat version? Tell us in the comments section below!
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The Lord of the Rings franchise under fire after horse dies on set for the second time
- tb_admn
- 27th March 2023
PETA renews calls for Hollywood to replace animals with CGI Amazon’s television series The Lord of the Rings: The Rings of Power has come under fire after a horse died during rehearsals for a season 2 scene in the UK. The horse was one of about 30 on set that day and died of cardiac …
Puma ditches kangaroo leather for ‘better’ vegan fabric
- Mohsina Dodhiya
- 3rd March 2023
Puma’s King soccer boots are made with vegan K-Better, a new animal-free upper material. Puma SE is officially phasing kangaroo leather out of its soccer boots this year. Instead, it will begin using a vegan fabric following rising consumer opposition to animal-made products. The German sporting goods company has redesigned its legendary KING football boot …
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QUIZ: If you score 11/12 on this quiz, you’re a verified vegan food expert
- Marlon Farrugia
- 10th January 2020
How much vegan knowledge do you have stored away? Do you have to Google your way through a shopping trip, or do you have all the bad E-numbers memorised? Find out now with this quiz. Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a dedicated vegan for many years, and …
Continue reading “QUIZ: If you score 11/12 on this quiz, you’re a verified vegan food expert”
QUIZ: What is your perfect Vegan Halloween Costume?
- Marlon Farrugia
- 13th October 2019
Spook Season approaches. There will be ghosts, goblins, ghouls, and glucose. You need a costume, and you want to it to show off your personality, which means VEGAN. But what to choose? Take our quiz to find out your perfect outfit. Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a …
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QUIZ: What kind of vegetable are you?
- Marlon Farrugia
- 26th September 2019
“If you were a vegetable, what kind would you be?” A question that has tormented humanity throughout the ages – until now. Read: QUIZ: If you score 19/20 on THIS quiz, you’re a Vegan God Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a dedicated vegan for many years, and …