‘Our new avoca-dough buns are the perfect BBQ accompaniment and complement our amazing Plant Kitchen selection beautifully’

M&S is rapidly expanding its Plant kitchen range. After its recent vegan ice-cream addition to the line -up, the high street retailer just launched a new vegan brioche burger and hot dog buns – made from avocados.

The buns, which have a slight green hue retail at £1.15 for a pack of two are made by swapping eggs with avocados while coconut oil enriches the buns for that classic brioche texture. Both buns also pack in natural sources of vitamin D and fibre.

According to the upmarket grocer, the ‘avocadough’ buns are the perfect partner to the brand’s Plant Kitchen BBQ food choices including Plant Kitchen Chorizo Puppies and Plant Kitchen No Beef Burgers.

Sharing the news on Instagram, the brand wrote: “Introducing the AVOCA-DOUGH Buns!

“In a high-street first, we’ve launched these EPIC vegan-friendly avocado burger and hot dog buns.

“Pureed avocado replaces egg and gives the buns a slight green hue, whilst coconut oil enriches the buns for that classic brioche texture ?”

‘Mad for all things avo!’

In a statement to FEMAIL, M&S Bakery Product Developer – Kirsty Rowley said: “Avocados are huge – be it avocado on toast, in a margarita or simply as part of a salad – and social media goes mad for all things avo!

“Our new avoca-dough buns are the perfect BBQ accompaniment and complement our amazing Plant Kitchen selection beautifully but go equally well with some of our fantastic meat-based products too.

“The softness of these brioche style rolls soak-up all the fantastic BBQ juices for ultimate summer bite.’

• Read: You can now buy Impossible Foods’ plant-based burger meat online

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Mohsina Dodhiya

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