
Piers Morgan has been slammed for attacking vegans in a brash interview about Iceland’s banned Christmas advert.
Morgan made bizarre comments about soy products and vegans during an interview with Iceland’s managing director Richard Walker about the supermarket’s anti-palm oil Christmas advert.
The Good Morning Britain presenter grilled Walker about Iceland’s decision to campaign against palm oil.
“Palm oil production currently counts for one tenth of global deforestation caused by livestock and beef production, and less than half of that by veggie and vegan staple soybeans,” he barked.
“So vegans, right, who will all be cooing and crying over these lovely smiley orangutans, are actually scoffing soy beans, which is actually twice as problematic for the devastation of global deforestation than palm oil.
“Why aren’t you campaigning against soybeans?”
Reaction
Viewers were quick to put Morgan in his place, explaining the vast majority of soy beans are produced for livestock feed.






During the interview, Iceland’s managing director explained that the supermarket has pledged to remove palm oil from 450 of its own products, but still stocks brands containing palm oil.
Morgan fired questions such as: “How many orangutans are you personally killing?
“You’re the boss of Iceland, you are not legally required, by law, to stock anything are you? Are you?
“So you don’t have to stock these 200 products that have palm oil, do you? So why do you?”
Response
Walker calmly explained the decision: “We walk the tightrope, we are in business to make money… if I just delisted hundreds of products that would be commercial suicide.
“We are not anti palm oil, we are anti deforestation…We want to give customers a choice. We need to give customers a range of everyday items.
“If customers come into stores and they see Iceland on the label, they can be assured it doesn’t contain palm oil.
“We would love to be able to control some of the biggest brands in the world but we have proved it is possible. When we first started out on this journey two years ago, we were told it’s not even possible.”
What do you think of Iceland’s banned Christmas advert? Tell us in the comments section below!
Lifestyle
Vegan culture, food, beauty & more
Is Tobey Maguire vegan? Here’s what we know
- Mohsina Dodhiya
- 17th August 2023
Tobey Maguire often speaks about veganism and animal issues. Tobey Maguire, the actor best known for playing Spider-Man in the Sam Raimi trilogy, is a vegan. He has been a vegetarian since 1992 and became a vegan in 2009. A lifelong commitment to animal rights Maguire’s decision to go vegan was motivated by his love …
Continue reading “Is Tobey Maguire vegan? Here’s what we know”
Plant-based food jobs surge with 32% growth in just 3 months
- Mohsina Dodhiya
- 17th August 2023
The number of open jobs advertised in the plant-based industry increased by almost a third from April to July 2023, GlobalData reported. The plant-based food industry is booming, and this is reflected in the number of job openings in the sector. According to data from GlobalData, the number of open jobs advertised in the plant-based …
Continue reading “Plant-based food jobs surge with 32% growth in just 3 months”
VEGAN MEMES
NEED A LAUGH?
QUIZZES
All the quizzes you love to binge!
QUIZ: If you score 11/12 on this quiz, you’re a verified vegan food expert
- Marlon Farrugia
- 10th January 2020
How much vegan knowledge do you have stored away? Do you have to Google your way through a shopping trip, or do you have all the bad E-numbers memorised? Find out now with this quiz. Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a dedicated vegan for many years, and …
Continue reading “QUIZ: If you score 11/12 on this quiz, you’re a verified vegan food expert”
QUIZ: What is your perfect Vegan Halloween Costume?
- Marlon Farrugia
- 13th October 2019
Spook Season approaches. There will be ghosts, goblins, ghouls, and glucose. You need a costume, and you want to it to show off your personality, which means VEGAN. But what to choose? Take our quiz to find out your perfect outfit. Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a …
Continue reading “QUIZ: What is your perfect Vegan Halloween Costume?”
QUIZ: What kind of vegetable are you?
- Marlon Farrugia
- 26th September 2019
“If you were a vegetable, what kind would you be?” A question that has tormented humanity throughout the ages – until now. Read: QUIZ: If you score 19/20 on THIS quiz, you’re a Vegan God Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a dedicated vegan for many years, and …