Squeaky Bean launches realistic vegan chicken in Asda stores across the UK – Totally Vegan Buzz

Squeaky Bean launches realistic vegan chicken in Asda stores across the UK

Squeaky Bean launches realistic vegan chicken in Asda stores across the UK
Image: squeakybeanveg/Instagram

“As vegan food moves away from simple substitutes, there’s no reason for plant-based food lovers to miss out on tasty grilled flavours and realistic meaty alternatives.”

This week, Squeaky Bean launched brand-new Chargrilled Mini Fillets in Asda stores across the UK.

The meaty-tasting vegan alternative to ready-cooked chicken is made using new Squeaky Bean technology.

According to the brand, its newest product is ‘the most realistic plant-based chicken product on the market’ with its succulent meat-like texture and smoky taste ‘reminiscent of the grill’.

Made from wheat and pea protein, the ready-to-eat high protein, low-fat snack comes marinated with seasonings and can be eaten straight from the pack or added to salads, sandwiches, and burgers.

The mini fillets add to Squeaky Bean’s range of moreish plant-based food including Chicken Style Pieces and NYC Deli Pastrami Style Sandwich Slices.

 

‘Realistic meaty alternatives’

 “We wanted to create more intense flavour in a totally unique mini-fillet shape,” Sarah Augustine, co-creator of Squeaky Bean said.

“As vegan food moves away from simple substitutes, there’s no reason for plant-based food lovers to miss out on tasty grilled flavours and realistic meaty alternatives.

“Consumer demand for quick and delicious lunchtime meals will no doubt increase during the summer months – whether for post lockdown picnics or to eat at your desk – so these ready-to-eat Mini Fillets will have you well prepared for the tastiest wraps, tacos, the most epic salads, or whatever you fancy.

“This is the most realistic vegan chicken on the market so be the first to go and get it.”

Growing vegan range

Steven McCormick, buying manager – fresh meal solutions at Asda, added: “Providing plant-based products that put taste and texture first is crucial to growing our range of vegan options. Squeaky Bean’s Chargrilled Mini Fillets offer a convenient choice that makes it simple to enjoy plant-based food, whether at home or on the go.”

Each pack of Squeaky Bean Chargrilled Mini Fillets costs £2.75 per 120g.

Share this story to let others know about Squeaky Bean’s new vegan mini fillets.

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