The fast-food chain is not only bringing back potatoes but also trialing Beyond Meat for a new plant-based offering.
Taco Bell has announced that potatoes will be officially back on its US menu following fan pressure.
The move comes after the beloved spuds were snipped off the menu in July 2020, to pare down the menu in light of the coronavirus pandemic and make room for other plant-based options in the future.
However, after the overwhelming backlash, customers will be able to order their beloved cheesy fiesta potatoes and spicy potato tacos as well as substitute potatoes for the filling in any other offering starting March 11.
‘Strong continued commitment’
“The return of our beloved potatoes is just the first step in showing our fans the strong continued commitment to vegetarians we are making this year,” Taco Bell’s Global Chief Food Innovation Officer, Liz Matthews, said.
“We have long been a leader in the vegetarian space, but this year, we have more meatless options in store that vegetarians, veggie-curious, and even meat-eaters will love.”
The good news doesn’t end there. Taco Bell has also teamed up with Beyond Meat to work on a new plant-based offering for the US menu.
According to the fast-food chain, although, it earlier vetoed the idea of adding plant-based meat to its menu, it chose to go with Beyond Meat, since it is “a category leader “with strong mass appeal among younger customers.
‘Innovative kind of twist’
“In teaming up with Beyond, we want to do it differently than everyone else has done it,” Matthews said.
“So what you will see from us is something that you haven’t seen – and, it will have that Taco Bell innovative kind of twist.”
This collaboration is by no means the first time Taco Bell and Beyond Meat have teamed up for a plant-based offering. Last June, it rolled out a limited-edition Beyond Meat taco in Shanghai.
Taco Bell Spain and Finland already have permanent vegan options on their menus. Both offer pulled oat meat, which was recently added to 53 UK menus following a successful trial in 2019.
Share this story to let others know about Taco Bell adding potatoes back to its menu.
Lifestyle
Vegan culture, food, beauty & more
Kim Kardashian shows ‘plant-based does a body good’ in latest post
- Mohsina Dodhiya
- 19th February 2021
The reality TV star frequently promotes her ‘plant-based life’ on Instagram. Kim Kardashian says “plant-based does a body good” in her latest Instagram post to 205 million followers. The reality TV star turned entrepreneur shared a series of pictures showcasing her svelte figure. This post promoting a plant-based lifestyle is the latest of many that …
Adidas bans fur, commits to sustainable material innovations
- Mohsina Dodhiya
- 19th February 2021
“The permanent renunciation of fur underlines our commitment in searching for and scaling up sustainable material innovations.” Adidas has announced it is banning animal fur from its supply chain to ‘take a clear stand on animal welfare.’ The sportswear giant, which doesn’t currently use fur in its collections, also became the 1,500th apparel company to …
VEGAN MEMES
NEED A LAUGH?
QUIZZES
All the quizzes you love to binge!
QUIZ: If you score 11/12 on this quiz, you’re a verified vegan food expert
- Marlon Farrugia
- 10th January 2020
How much vegan knowledge do you have stored away? Do you have to Google your way through a shopping trip, or do you have all the bad E-numbers memorised? Find out now with this quiz. Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a dedicated vegan for many years, and …
QUIZ: What is your perfect Vegan Halloween Costume?
- Marlon Farrugia
- 13th October 2019
Spook Season approaches. There will be ghosts, goblins, ghouls, and glucose. You need a costume, and you want to it to show off your personality, which means VEGAN. But what to choose? Take our quiz to find out your perfect outfit. Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a …
QUIZ: What kind of vegetable are you?
- Marlon Farrugia
- 26th September 2019
“If you were a vegetable, what kind would you be?” A question that has tormented humanity throughout the ages – until now. Read: QUIZ: If you score 19/20 on THIS quiz, you’re a Vegan God Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a dedicated vegan for many years, and …