What’s the best way for vegans to capture the attention of meat eaters and make them consider their food choices?
This is the question vegan activists in the group Direct Action Everywhere asked when deciding how to promote the noble vegan cause. Bravely, they chose steakhouse Outback Jack’s in Northbridge, Australia to stage a peaceful protest. They gave diners and staff food for thought about their meaty meals by storming around the restaurant displaying provocative pictures of animals and reading pro-vegan slogans.
A video posted on the group’s Facebook was a huge success after being shared by national newspapers down under, and was even published on the Mail Online (you know what they say, any publicity is good publicity!). See how the drama unfolded below.
A member of Direct Action Everywhere spoke to the camera to explain the aim to ‘disrupt’ the restaurant, and the reasoning that they serve a wide range of meat.
The group called for ‘animal liberation’, chanting slogans such as ‘it’s not food!’ – to which others cheered ‘it’s violence!’.
Protesters display pro-vegan messages before they are snatched by staff.
One protester read: “You would think that increased intelligence would lead to an increased sense of moral responsibility.”
With some minor pushing and shoving, the group was then herded out of the restaurant by staff, but not before their message is heard by alarmed diners.
Locals to the restaurant were unsympathetic to the vegan cause, and some reactions on Twitter were straight up aggressive.
Isn’t it ironic how a peaceful protest against the killing of animals can lead some to call for violent action against vegans?
Some people were more interested in the welfare of local farmers than the lives of countless cows.
And, of course, there were the predictable protein-related jokes…never heard that one before!
What do you think of the protest? Leave your thoughts in the comments section below.
Lifestyle
Vegan culture, food, beauty & more
UK’s first fully vegan school kitchen is a huge hit among pupils
- Mohsina Dodhiya
- 23rd May 2022
The Lady of Sion School in Worthing opened what is believed to be UK’s first 100% Plant-Based Canteen serving black bean and quinoa meatballs in barbecue sauce, veggie fajitas with Mexican rice and meatless feast pizza. A school in West Sussex has received an overwhelming positive response after it adopted an all-vegan menu. In January, …
Continue reading “UK’s first fully vegan school kitchen is a huge hit among pupils”
75% of Brits prefer vegan cars, says new study
- Mohsina Dodhiya
- 17th May 2022
A number of companies already offer a variety of plant-based leathers using everything from apples and cactus to pineapple leaves. A new poll has revealed that a majority of UK motorists are keen on buying fully vegan cars. In a research commissioned by the Vegan Society, people were asked about their opinions on vegan cars …
Continue reading “75% of Brits prefer vegan cars, says new study”
VEGAN MEMES
NEED A LAUGH?
QUIZZES
All the quizzes you love to binge!
QUIZ: If you score 11/12 on this quiz, you’re a verified vegan food expert
- Marlon Farrugia
- 10th January 2020
How much vegan knowledge do you have stored away? Do you have to Google your way through a shopping trip, or do you have all the bad E-numbers memorised? Find out now with this quiz. Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a dedicated vegan for many years, and …
Continue reading “QUIZ: If you score 11/12 on this quiz, you’re a verified vegan food expert”
QUIZ: What is your perfect Vegan Halloween Costume?
- Marlon Farrugia
- 13th October 2019
Spook Season approaches. There will be ghosts, goblins, ghouls, and glucose. You need a costume, and you want to it to show off your personality, which means VEGAN. But what to choose? Take our quiz to find out your perfect outfit. Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a …
Continue reading “QUIZ: What is your perfect Vegan Halloween Costume?”
QUIZ: What kind of vegetable are you?
- Marlon Farrugia
- 26th September 2019
“If you were a vegetable, what kind would you be?” A question that has tormented humanity throughout the ages – until now. Read: QUIZ: If you score 19/20 on THIS quiz, you’re a Vegan God Marlon Farrugia Marlon Farrugia is a freelance writer from Brighton. He has been a dedicated vegan for many years, and …