‘AirX is not just a recommendation to help prevent the spread of the coronavirus, but preserve the planet as well.’

ShoeX, – a Vietnamese-Candanian footwear company belonging to Veritas Bespoke, has debuted its new product line of coffee face masks called AirX in order to tackle the growing problem of waste and plastic pollution created by disposable face masks.

Made from Vietnamese coffee beans, the face masks are reusable, biodegradable and antibacterial.

With doctors advising the use of facial masks/ covering to desist the spread of the coronavirus, the company hopes its new line of eco-friendly face masks will help reduce the environmental impact of disposing the masks in the landfills.

“AirX is not just a recommendation to help prevent the spread of the coronavirus, but preserve the planet as well,” said founder of ShoeX Thanh Le. 

  The AirX face masks have been approved by AATCC 100- the textile industry’s standard for antimicrobial fabric performance in the United States. They are not only reusable but come with antimicrobial and 99.99% dual antibacterial technology for 2 layers of protection. The first layer is made from coffee yarn and the second has a biodegradable filter inside, which is developed by silver nanotechnology and coffee. The mask is washable and reusable while its filter can be replaced after 30 days without the need of washing it in the interim.

‘Healthy solution’

“The best thing about AirX is being the first step to deliver a healthy solution with 100% vegan components that everyone can buy. It is not too difficult or expensive to start being mindful of our consumption habits for environmentally friendly, natural and green products,” said Le.

The masks are available in five colors—white, black, grey, blue, and coffee brown.

Although currently AirX produces up to 10,000 masks daily to meet the high demand for face masks globally, the company’s founder wants to focus on controlling the product’s quality instead of increasing output.

The company has “successfully embedded technology in producing recycled AirX coffee masks with N95 feature” as an improvement to its future products.

“We will roll out coffee face masks with N95 and N99 membranes soon. We have sent them abroad to be quality-tested,” Le told Tuoi Tre (Youth) newspaper.

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Mohsina Dodhiya

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