It turns out Kellogg's Frosted Wheats cereal contains beef | Totally Vegan Buzz
It turns out Kellogg’s Frosted Wheats cereal contains beef
Kellogg’s Frosted Wheats cereal contains animal products. Image: Zozz_/ Pixabay and @_ayrtonnn/ Twitter
Posted byOli GrossPosted inFood, News, Trending

Vegans have been left furious after discovering that Kellogg’s Frosted Wheats cereal contains beef gelatin.

The revelation was shared on Twitter and labelled ‘disgusting and unnecessary’.

On first appearance anyone would be forgiven for thinking the cereal brand is vegan – as it’s description explains it is ‘shredded wholewheat with sugar topping’.

But on close inspection the ingredients inexplicably contain dead cow fats.

“Eww look! @KelloggsUK Frosted Wheats have beef gelatin added to them! Be careful, they are not suitable for veggies/vegans! Why!? So unnecessary and disgusting,” @_ayrtonnn posted on Twitter.

Vegans joined in the outrage and frustration with Kellogg’s.

“Kellogg’s, that’s disgusting. Glad I don’t buy any of your products,” another wrote.

Share this article or give your thoughts in the comments section below

About The Author

Oli Gross

Oli’s career and personal ethical values both help shape his reporting of the diverse world of veganism. His background is in local newspaper and magazine journalism, and his work has included reporting court cases, celebrity interviews, business analysis, food and drink features and government legislation.

See author's posts

Post Views: 1,142

Published by Oli Gross

Oli’s career and personal ethical values both help shape his reporting of the diverse world of veganism. His background is in local newspaper and magazine journalism, and his work has included reporting court cases, celebrity interviews, business analysis, food and drink features and government legislation.

Related

Lifestyle

Vegan culture, food, beauty & more

See All
Plant-based food jobs surge with 32% growth in just 3 months

Plant-based food jobs surge with 32% growth in just 3 months

The number of open jobs advertised in the plant-based industry increased by almost a third from April to July 2023, GlobalData reported. The plant-based food industry is booming, and this is reflected in the number of job openings in the sector. According to data from GlobalData, the number of open jobs advertised in the plant-based …

Continue reading “Plant-based food jobs surge with 32% growth in just 3 months”

See All Lifestyle

VEGAN MEMES

NEED A LAUGH?

See All
See All MEMES

QUIZZES

All the quizzes you love to binge!

See All
QUIZ What kind of vegetable are you

QUIZ: What kind of vegetable are you?

“If you were a vegetable, what kind would you be?” A question that has tormented humanity throughout the ages – until now. Read: QUIZ: If you score 19/20 on THIS quiz, you’re a Vegan God

See All QUIZZES